From custom business websites and e-commerce stores to enterprise web applications — BrandAid Digital crafts every website with pixel-perfect design, blazing speed, bulletproof security, and SEO built in from Day 1.
The Asset
Your website is your most valuable sales asset — it works 24/7, reaches customers across Kolkata and beyond, and is often the first thing a potential customer judges before they ever pick up the phone. In today's market, a poorly built or slow website doesn't just underperform — it actively drives customers to your competitors.
Every website we build is tailored to your business goals, your audience, and your brand — not a template pulled off a shelf.
✓ Fully bespoke, from scratch — no templates
✓ Built to your exact brand & UX
requirements
✓
Scalable architecture for future growth
✓ Integrated with your CRM, ERP, or tools
✓
Cross-browser
& device tested
✓ WooCommerce, Shopify & custom e-commerce
✓ Secure payment gateway integration
✓
Product
catalogue, filters & smart search
✓ Inventory & order management dashboards
✓
Mobile-first
checkout optimisation
✓ Custom theme & plugin development
✓ Page builder (Elementor, Divi, Gutenberg)
✓
WooCommerce
store setup
✓ Easy-to-manage CMS for non-technical teams
✓ Performance-optimised
WordPress builds
✓ Single-page applications (SPA) with React
✓ Next.js for fast, SEO-friendly web apps
✓
Node.js &
API-driven backend development
✓ Progressive Web Apps (PWA)
✓ Real-time dashboards &
web portals
✓ User research & persona development
✓ Wireframing & interactive prototypes in Figma
✓
Conversion-optimised UX flows
✓ Accessibility (WCAG) compliant design
✓
Brand-consistent visual
design systems
✓ 100% responsive across all screen sizes
✓ Mobile-first design methodology
✓
Touch-optimised
navigation & CTAs
✓ AMP (Accelerated Mobile Pages) support
✓ Progressive Web App (PWA)
capabilities
✓ Full visual & UX overhaul of existing sites
✓ Preserve SEO rankings during
migration
✓
Performance, speed & Core Web Vitals fixes
✓ Content restructuring & information
architecture
✓
A/B testing for conversion improvement
✓ Monthly security updates & patches
✓ Daily automated backups
✓ Uptime monitoring &
incident
response
✓ Content & feature update management
✓ Performance monitoring & optimisation
OUR TECHNOLOGY
We choose the right technology for your project — not the easiest for us. Here is our full-stack capability:
We follow a structured, transparent process so you always know what's happening with your project — and your site is delivered on time, every time.
We start with an in-depth consultation to understand your business goals, target audience, competitor landscape, and functional requirements. We document a detailed Project Scope so everyone is aligned before a line of code is written.
Our designers create wireframes (low-fidelity layouts) followed by high-fidelity visual designs in Figma. You review and approve every page design before development begins — no surprises later.
Our developers build your website on the approved designs using the agreed technology stack. We follow clean coding standards, semantic HTML, and modular architecture — ensuring your site is maintainable and scalable long-term.
We integrate all your content — text, images, videos, product listings, and documents — into the CMS. If you need help writing SEO-optimised website copy, our content team handles that too.
Every website we deliver includes on-page SEO fundamentals: proper heading structure (H1–H6), meta titles & descriptions, schema markup, XML sitemap, robots.txt, canonical tags, and Google Analytics 4 + Search Console integration.
Before launch, every page is tested across 10+ devices and browsers. We run load speed tests (targeting 90+ PageSpeed score), accessibility checks, broken link scans, form & payment testing, and security vulnerability scans.
We manage the domain migration, hosting setup, SSL certificate, and DNS configuration — making sure the launch is smooth and zero-downtime. You get a full handover walkthrough so your team can manage the site confidently.
Your website doesn't end at launch. We offer ongoing monthly maintenance packages covering security updates, performance monitoring, content changes, uptime alerts, and regular backups — so your site stays fast, safe, and current.
No two businesses are the same. We build every type of website Kolkata businesses need:
Professional brand presence with lead capture, service pages, team sections & contact forms
Full online shop with product management, payments, order tracking & customer accounts
High-conversion single-page designs for ads, campaigns, product launches & lead generation
Content-heavy sites with categories, tags, author profiles, comments & newsletter integration
Course platforms, student portals, LMS integration (Moodle, LearnDash) & video content delivery
Doctor profiles, appointment booking, patient portals, telemedicine & HIPAA-aligned design
Property listing portals, virtual tours, EMI calculators, agent profiles & lead management
Menu display, table booking, food delivery integration, event pages & loyalty programs
Custom web apps, dashboards, member portals, CRM tools & API-connected platforms
Most web development agencies in Kolkata give you a template website, hand it over, and disappear. Here is what makes us genuinely different:
| Feature | BrandAid Digital | Typical Kolkata Agency |
|---|---|---|
| Design Approach | 100% custom design for your brand | Template-based themes with minor tweaks |
| SEO Built-In | SEO fundamentals in every website from Day 1 | No SEO — charged separately or ignored |
| Mobile Optimisation | Mobile-first methodology, tested on 10+ devices | Desktop design adapted for mobile — rarely ideal |
| Page Speed | Targeting 90+ Google PageSpeed score | No speed optimisation — slow sites are common |
| Project Transparency | Dedicated PM, weekly updates, live preview links | Minimal communication, vague timelines |
| Post-Launch Support | Structured monthly maintenance packages | One-time delivery, no support after launch |
| Content Help | In-house SEO copywriting team for website content | You write all content or pay extra elsewhere |
| Analytics Setup | GA4, Search Console, Pixel & full tracking from Day 1 | Rarely included |
| Training & Handover | Full CMS training & documentation on go-live | No training — you figure it out yourself |
Real projects. Real results. Here is what we have built for businesses right here in Kolkata:
What We Built: Custom React + WordPress hybrid site. Property listing module with filters, EMI calculator, virtual site tour embed, and WhatsApp lead capture integration.
What We Built: Custom WordPress website with doctor profiles, online appointment booking (integrated with Calendly), patient FAQs, Google Reviews widget, and full SEO setup.
What We Built: Custom Shopify store with branded theme, 500+ product catalogue, Razorpay & UPI integration, Instagram Shop sync, abandoned cart flows, and size guide tools.
What We Built: Fully responsive WordPress site with course catalogue, batch schedules, testimonial video section, online admission form, free demo booking, and full local SEO setup.
Every design decision we make is rooted in your business goal — lead generation, e-commerce sales, or brand authority — not just aesthetics.
We wire in on-page SEO, schema markup, sitemap, canonical tags, and analytics before the site goes live — so your new website starts climbing Google immediately.
We optimise every website for Google's Core Web Vitals — targeting 90+ PageSpeed scores — because a fast website ranks better and converts better.
We know delays cost you money. Our dedicated project managers keep every project on track with weekly progress updates and milestone sign-offs.
SSL certificates, secure coding practices, regular vulnerability scans, and automated backups are standard in every project — not add-ons.
We are based in Kolkata — same timezone, same culture, available for in-person meetings when needed. No offshore handoffs, no communication gaps.
Transparent pricing. No hidden charges. Every package includes SEO fundamentals, mobile responsiveness, SSL, and 30 days post-launch support.
We have built high-performing websites across these industries in Kolkata and West Bengal:
Fashion, jewellery, home décor, lifestyle, D2C brands
Hospitals, clinics, diagnostic centres, wellness studios
Builders, developers, agents, interior designers
Schools, colleges, coaching institutes, online courses
Cafes, restaurants, cloud kitchens, food delivery
Law firms, CA firms, consultants, B2B companies
Banks, NBFCs, insurance, investment platforms
Hotels, travel agencies, resorts, homestays
B2B catalogues, dealer portals, company websites